The evolution of hydration: functional drinks for energy and wellness MARKET TREND | 08 February 2024 In the context of an increasingly wellness-oriented lifestyle, ensuring appropriate hydration is crucial to maintaining optimal equilibrium in our organism. Water plays a crucial role in regulating body temperature, proper organ function, joint health, and supporting cognitive function, while helping to prevent inflammation. However, maintaining adequate hydration levels can be challenging, especially given the hectic pace of modern life. It is in this context that the concept of functional...

Vegan supplements nourishing the growing demand for plant-powered wellness MARKET TREND | 18 January 2024 1. Plant-based supplement: market size and future outlook In recent years, the market for plant-based protein supplements has experienced significant growth, reaching a significant value of $8 billion by 2023. Future prospects look equally promising, with a projected compound annual growth rate (CAGR) of 6.1 percent, which projects the market to reach $13.8 billion by 2032. The evolution and trend in this sector is a reflection of the changing outlook of consumers, who are increasingly...

Trends and growth opportunities: a deep dive into the Italian dietary supplement market MARKET TREND | 11 January 2024 1. Market Overview, Size and Forecast The Italian Dietary Supplement Market is expected to grow significantly in the coming years due to rising consumer awareness about health and wellness, a growing emphasis on preventive healthcare measures, and a shift towards organic and plant-based dietary supplements. The market is valued at $1.2 billion in 2022 and is projected to reach $2.4 billion by 2027, with a strong compound annual growth rate of 7.4%. The market is driven by...